LED ACTION FACADE, Madrid, Spain
The endless debate on urban development cannot leave out the essential part of a modern city - lighting. It's been used for commercial purposes, like advertising, and has recently been more and more applied for social projects. If we can create a shop identity with the help of lighting, why not use it to give some unique local flavour and differentiate on a broader city scale?
Thus, the fantastic project of the digital facade for Medialab Prado in Madrid. The patented device of large LED screen is used for idea sharing and info exchange, the system consists of a regular matrix of nodes of RGB LEDs implemented by means of aluminium cones, the section of which has been designed to reflect the beam of light of emission sources and to improve the screen’s viewing.
Yep, just give a brush to the genuine artist... next post is on other LED application, for a fine contrast!
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